The Routledge Companion to Critical Marketing

Main
Business & Economics - Sales & Marketing
The Routledge Companion to Critical...

The Routledge Companion to Critical Marketing

Mark Tadajewski, Matthew Higgins, Janice Denegri-Knott, Rohit Varman

5.0 / 5.0

¿Qué tanto le ha gustado este libro?

¿De qué calidad es el archivo descargado?

Descargue el libro para evaluar su calidad

¿Cuál es la calidad de los archivos descargados?

Categorías:

Business & Economics - Sales & Marketing

Año:

2019

Editorial:

Routledge

Idioma:

english

ISBN 10:

1138641405

ISBN 13:

9781138641402

Archivo:

PDF, 3.35 MB

IPFS:

,

english, 2019

Descargar (pdf, 3.35 MB)

Conversión a en curso

La conversión a ha fallado

También le puede interesar

Jones, D. G. Brian., Tadajewski, Mark. — The Routledge Companion to Marketing History

Patrick M. Wright, John Storey, David Ulrich — The Routledge Companion To Strategic Human Resource Management

Adrian Sargeant, Walter Wymer Jr. — The Routledge Companion to Nonprofit Marketing

Luiz Moutinho, Enrique Bigné, Ajay K. Manrai — The Routledge Companion to the Future of Marketing

Pauline Maclaran, Michael Saren, Barbara Stern, Mark Tadajewski (eds.) — The SAGE Handbook of Marketing Theory

Elizabeth Parsons, Pauline Maclaran — Contemporary Issues in Marketing and Consumer Behaviour

Dr Roberta Sassatelli — Consumer Culture: History, Theory and Politics

Pauline Maclaran & Lorna Stevens & Olga Kravets — The Routledge Companion to Marketing and Feminism

Glen H. Brodowsky;Camille P. Schuster;Rebeca Perren; — Handbook of Research on Ethnic and Intra-cultural Marketing

Benjamin R. Barber — Consumed

Johny Johansson — In Your Face: How American Marketing Excess Fuels Anti-Americanism

Detlev Zwick, Julien Cayla — Inside Marketing: Practices, Ideologies, Devices

Kalman Applbaum — The Marketing Era: From Professional Practice to Global Provisioning

Elizabeth Parsons, Pauline Maclaran, Andreas Chatzidakis — Contemporary Issues in Marketing and Consumer Behaviour

Luca M. Visconti, Lisa Peñaloza, Nil Toulouse, (eds.) — Marketing Management; A Cultural Perspective

Allen P. Adamson; Steve Forbes — The Edge: 50 Tips from Brands that Lead

Aliakbar Jafari — Islam, Marketing and Consumption: Critical Perspectives on the Intersections

Pauline Maclaran, Lorna Stevens, Olga Kravets — The Routledge Companion to Marketing and Feminism

Emily West, Matthew P. McAllister — The Routledge Companion to Advertising and Promotional Culture

Benjamin R. Barber — Consumed: How Markets Corrupt Children, Infantilize Adults, and Swallow Citizens Whole

Barber, Benjamin R — Con$umed: how markets corrupt children, infantilize adults, and swallow citizens whole

Benjamin R. Barber — Consumed: How Markets Corrupt Children, Infantilize Adults, and Swallow Citizens Whole

Dawn Burton — Cross-Cultural Marketing: Theory, practice and relevance

Lisa Penaloza, Nil Toulouse, Luca Massimiliano Visconti — Marketing Management: A Cultural Perspective

Tim Hill, Pierre McDonagh — The Dark Side of Marketing Communications: Critical Marketing Perspectives

Elizabeth Parsons, Pauline Maclaran — Contemporary Issues in Marketing and Consumer Behaviour

Bruce Philp — Consumer Republic: Using Brands to Get What You Want, Make Corporations Behave, and Maybe Even Save the World

Celia Lury — Consumer Culture

Sarah Banet-Weiser — Authentic TM

Eileen R. Meehan — Sex And Money: Feminism and Political Economy in the Media (Commerce and Mass Culture)

Elizabeth Parsons, Pauline Maclaran, Andreas Chatzidakis, Rachel Ashman — Contemporary Issues in Marketing and Consumer Behaviour

Mehita Iqani — African Luxury Branding: From Soft Power to Queer Futures

Nicholas Holm — Advertising and Consumer Society

Emily West, Matthew P. McAllister — The Routledge Companion to Advertising and Promotional Culture

Lynne Pettinger — Work, Consumption and Capitalism

Mark Tadajewski (editor), Matthew Higgins (editor), Janice Denegri-Knott (editor), Rohit Varman (editor) — The Routledge Companion to Critical Marketing

James F. Hamilton, Robert Bodle, Ezequiel Korin — Explorations in Critical Studies of Advertising

Términos más frecuentes